Adapt or fall behind: How Agile Marketing powers marketing operations

LIVE PANEL DISCUSSION: Weds 13th November 2024 – 12.30pm- 1.30pm BST

Marketing operations are the powerhouse behind every successful marketing strategy.  Join us for a dynamic panel discussion featuring experts Kirsten Dixon, Marketing Performance Director, EMEA at Informa Markets, and Amanda Green, experienced marketing operations leader.

We’ll explore how agile marketing drives operational improvement, creates a culture of continual learning, and boosts overall marketing effectiveness.

We’ll focus on:

• Boosting effectiveness: Real examples of how a test-and-learn mindset drives results
• Agile marketing in action: Quick wins to boost operational flow and remove bottlenecks
• Measure what matters: The key metrics driving high-performance marketing ops
• Culture hacks: Break silos and get your team collaborating and adapting to change
• Future-proof ops: AI, automation, and adopting what’s next in marketing innovation.

Sign up for the webinar here