Marketing effectiveness

It'll be a packed 30 minutes where we'll be sharing practical insights and advice on game-changing strategies that will supercharge your marketing dept. Helping you to uncover hidden growth opportunities and eradicate your inefficiencies.

Now available to watch on demand.
In this session you’ll learn how to improve the effectiveness of your marketing machine, including:

👉 People: Improving ways of working, determining future skills and developing a growth culture
👉 Process: Optimising your operating model to improve revenue and customer centricity.
👉 Data: Achieving optimal RevOps and KPI setting
👉 Tech: Maximising the value from your existing martech stack and optimising GenAI opportunities