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Growing audiences and driving engagement in B2B publishing, media & events.

Online

Calling all marketers in the B2B publishing, media and events sector - this online event is for you!

In this expert panel discussion, we'll be chatting with industry leaders who'll be sharing their insights and expertise on:
👉 How to turn unknown audiences in to loyal, engaged communities
👉 How to cut through the noise with compelling narratives and storytelling
👉 Practical ways to test, learn and adapt faster

From metrics to meaning: Showing the value of brand and demand in B2B

Online

Join our expert panel of B2B marketing leaders as we dig into:

-How to stop the cycle of one-and-done campaigns
-Why brand can (and should) drive pipeline
-Practical, always-on frameworks that don’t burn out your team
-How to connect brand and demand to boost CLTV and revenue
-How to break down silos and work towards common commercial goals

If you’re trying to educate the business, prove marketing’s value, and deliver consistent performance across brand and demand – this is your session.